Dr Flavia Bustreo, Assistant Director-General for Family, Women’s and Children’s Health at WHO and co-Chair of the Gavi Board Commentary 26 April 2017 Hans Rosling was a brilliant statistician, medical doctor and communicator, who truly understood the value of immunization. Flavia Bustreo, Assistant Director-General, Family, Women's and Children's Health, WHO WHO One of the greatest myth-busters working in public health, he once asked an audience at the World Economic Forum in Davos: "What percentage of children today are vaccinated against measles: 30%, 50% or 85%?". Some of the smartest people in the world mostly got it wrong, with just one in five correctly saying 85%. Hans told this story to drive home how little most of us understand about the positive impact of immunization. Such a low percentage of correct answers was, he said, clear evidence of preconceived ideas. The folks at Davos weren’t just ignorant of the facts – most of them didn’t recognize ...
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